Marketing Your Home
Compass’ marketing team + design studio operate together as an in-house creative agency. With their expert advice, we target the right audience across the most effective channels — and elevate the style and story of your home.
Best-in-Class
Listing Photography
Beautiful photography is one of the most powerful tools for selling your home. Compass uses best-in-class photographers to show your home in its best light, make a positive first impression, and attract more buyers.
Designed to Stand Out
Multi-Channel Marketing Approach
From brochures and postcards to social media and emails, our marketing collateral effectively communicates your property’s story and attracts more potential buyers.
By leveraging Compass’ digital advertising tools and partnerships across social media and advertising throughout your listing process, we can generate demand to sell your home faster, and we meet potential buyers where they are, online.
Generate Interest
Proprietary Targeting and Optimized Performance
Compass helps generate buyer interest by using proprietary data to serve ads to Facebook and Instagram users; then tracks and measures the results of those campaigns, allowing for continued optimization.
Property Spotlights
Each of our listings is featured on our Instagram to over 1,200 followers when it’s Coming Soon, first listed, and for Open Houses. We showcase the most unique features of your home along with carefully written property highlights.
Live Tours
Each Sunday, we feature our homes in live walk-through tours giving our audience an insider peak.
First Fridays
On the First Friday of each month, we go live on Instagram with local experts to share market updates, trends, and helpful hints. We’ve hosted interior designers, landscapers, mortgage lenders, home organizers, and more! By creating and cultivating a space for people to discover great, local businesses, we expand our community and can hone in on the best audience for your home.
Reach Millions
Sharing Your Home Globally
Instantaneously reach millions of potential international buyers on a vast network of trusted sites.
*ListGlobally opt-in required. Data based on the reach of ListGlobally’s network.
165M+
Annual international buyers reached*
60+
Countries your home syndicates to*
100+
International portals your home syndicates to*
Compass gets billions of first impressions:
*Sourced via Sprout Social and Google Analytics, 1.1.2020–12.31.2020.
**Sourced via Google Analytics, 1.1.2020–12.31.2020.
***Sourced via Meltwater, 1.1.2020–12.31.2020.
250M+
Annual website and social media impressions*
1.4M+
Annual unique international users on compass.com**
105B+
2020 PR Impressions***